As an official sponsor of the Just For Laughs Festival, Visa is thrilled to present Comedia to Canadian comedy enthusiasts this summer. As part of the Just For Laughs Festival, Comedia will feature some of the best short and long comedic films from around the world. Visa^® cardholders can take advantage of exclusive film packages, as well as other indoor programming packages. Comedia kicks off in Montreal from July 12 to 22, 2007.

French and English filmmakers, actors and comics will keep audiences laughing as Comedia screens more than 125 short and feature length films from 16 countries over 11 days. The Visa Screening Room at the Imperial Theatre and Monument-National will host the screenings. Comedy fans will also have opportunities to mingle in person with producers, filmmakers and stars of various films.

"Visa is delighted to be an official sponsor of the Just For Laughs Festival and the presenting sponsor of Comedia, Just For Laughs Festival's Film Event," said Brenda Woods, Vice President, Marketing, Visa Canada. "Through these sponsorships, Visa helps bring exclusive Just For Laughs savings and benefits to Visa cardholders, while supporting one of Montreal's most celebrated festivals."

Just For Laughs features some of the world's best comedic acts, prestigious galas, theatre, cabaret shows, comedic film, spectacular open-air events, and a long list of surprises. Just For Laughs takes place from July 8 to 29, 2007, with English shows and outdoor programming from July 12 to 22.

"This summer, the Visa Screening Room will present some of the best comedic films in Comedia's 11 year history," said Paul Ronca, Comedia's producer. "It is this continual commitment to diverse programming and exceptional talent that has enabled Just For Laughs to become the world's largest comedy festival."

Visa cardholders can access preferred seating and program packages by visiting the Visa Just For Laughs Box Office and referencing the promotional code "Hahaha". Visit www.visa.ca/hahaha or call 514-845-2322 or 1-888-244-3155. Visa is the exclusive credit card of the Just For Laughs Festival.

About Visa
Visa connects cardholders, merchants and financial institutions through the world's largest electronic payments network. Visa products allow buyers and sellers to conduct commerce with ease and confidence in both the physical and virtual worlds. Visa is committed to the sustained growth of electronic payment systems to support the needs of all stakeholders and to drive economic growth.

Visa products currently generate more than $US 4 trillion in sales volume worldwide. Visa cards enjoy unsurpassed acceptance around the world. In addition, Visa/Plus is one of the world's largest global ATM networks, offering access to cash in local currency in over 170 countries. Within Canada, financial institutions have issued more than 29 million Visa cards, accounting for $168 billion in sales volume in 2006. For more information, visit www.visa.ca.

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