A talent for keeping it simple with Visa� Business Cards
by Entrepreneurship Expert Roger Pierce, BizLaunch.ca June 2008
Tracking down and recruiting the right person for a job is a case for Lynn Manwar, the Talent Detective (www.talentdetective.com). Committed to providing services beyond traditional placement firms, Lynn opened her recruitment agency to connect people to opportunities in the non-profit sector. Talent Detective is a growing business with a charitable component - fulfilling Lynn's dream to own her own business and enrich her community.
Lynn's primary marketing tool is her website, where she established the Charitytalent Job Board: an online exchange for non-profit organizations and volunteers to find each other easily. The motivation to create this free service came from her own struggle to find volunteers for festivals like Pride, Reel World, and Junction Arts.
Lynn knew that managing her small business would take new skills so she decided to keep things as simple as possible - starting with accounting. To help her with her books, she acquired both a TD Business Visa card and a TD Venture Line of Credit Visa card. Already a customer with TD Canada Trust, she trusted them for credit card support for her new venture. “I probably should have shopped around, but I had always been happy with the service at my branch and with my Visa card, so that's just what I chose” said Lynn. She is happy she did.
“It's very important to me to keep my business and personal expenses separate” Lynn points out. At client locations, or onsite at festivals, the TD Business Visa card is perfect for tracking expenses. Big events can be hectic and something as ordinary as ordering pizza for volunteers is easier when she doesn't have to save every receipt. Her Visa monthly statement breaks down the details, helping to keep Lynn's accounting simple and allowing her to do what she does best.
And what she does best is network for her business. Recognized as a “queen of networking,” Lynn uses this strategy to “attract the job seekers, clients and individuals who have contributed to the growth of my business,” she explains. “Networking has opened up the door for the referrals that I get on a daily basis now.”
Having a TD Venture Line of Credit Visa card provides Lynn with the flexibility to build up her business as well as support her clients, by connecting talented professionals with the right organizations. It is helping her become the go-to recruitment source for non-profit organizations.