Meeting the Small Business Challenge with VisaŽ Business Cards
by Entrepreneurship Expert Roger Pierce, BizLaunch.ca May 2008
Being asked to organize a meeting in Stockholm for a client in San Francisco from your office in Toronto just might overwhelm the majority of us. But for Laura Brockwell Davis, CMP, senior partner at The Evolve Group Inc. (www.evolvegroupinc.com), it's all in a day's work.
Laura founded The Evolve group with her husband. As small business owners, they not only have to focus on the details of making each meeting a success, but must also manage the operations of their business.
Fortunately, Laura's eye for detail also helps when it comes to accounting. This is where her CIBC Aerogold VisaŽ Card for Business really comes in handy.
Laura got her Visa Business card as soon as she started her business, and as a matter of policy, does all the business' purchasing with it. "The convenience of the card is what is important as well as the credit limit. We put all our purchases on the card because it also makes bookkeeping easier," Laura explains. Her Visa Business statement helps Laura reconcile monthly expenses. And year-end reporting is made easier as well. "It would be difficult to run my small business without my Visa Business card," says Laura.
Laura earns points with every purchase she makes using her Visa Business card. As a meeting planner, she books flights and hotels for clients on a regular basis. This represents significant spending on her card and generates substantial reward points. However, so far, this is a bonus yet to be enjoyed. "Starting your own business often means deferring holiday time!" jests Laura.
"Yes, the points are still sitting there, accumulating," says Laura. "In four years we have not had a lot of vacation time. I am hoping that we eventually cash them in for a couple of first class tickets to some exotic place. Or, maybe we'll drive east and use them for nights in luxury hotels."
Whichever holiday option they choose, Laura and her husband will enjoy well-deserved travel rewards earned by using their Visa Business card.
*Aerogold is a registered trademark of Aeroplan LP.