Toronto, ON – August 22, 2017 – Visa today announced it has renewed as a major sponsor of the Toronto International Film Festival® (TIFF) for another five years through 2021. The sponsorship includes special benefits for Visa cardholders in addition to exclusive theatre branding rights for the newly relocated Visa Screening Room at the Princess of Wales Theatre. The renewal is a signal of Visa’s ongoing commitment to offering exclusive value to Visa cardholders and expanding access for filmgoers with experiences that heighten the Festival experience.
The Visa Screening Room at the Princess of Wales Theatre will premiere highly-anticipated features films where Visa Infinite and Visa Infinite Privilege cardholders have exclusive benefits, including early access to tickets and to the Visa Infinite Lounge. The films premiering at The Visa Screening Room at the Princess of Wales Theatre include:
- Suburbicon, directed by George Clooney, staring Matt Damon and Julianne Moore
- Mother, directed by Darren Aronofsky, staring Jennifer Lawrence and Javier Bardem
- The Carter Effect, directed by Sean Menard and produced by Drake
- First They Killed My Father, directed by Angelina Jolie
Visa Infinite cardholders will also have access to a Visa priority line which gives them early access to the theatre. In addition, the Visa Infinite Lounge will also host the IMDb Studio which will produce exclusive interviews with celebrities at a nearby location during TIFF’s opening weekend.
“Visa is pleased to continue our long-term commitment as a major sponsor of TIFF,” said Brenda Woods, VP Marketing, Visa Canada. “Our sponsorship allows us to bring Visa cardholders exclusive benefits, and bring the excitement of TIFF to life for festival-goers.”
“Visa has been a longtime sponsor and an important partner of TIFF, and we are thrilled to have their renewed support while continuing to grow together,” said Piers Handling, Director & CEO, Toronto International Film Festival. “Visa has a long history of offering unique and exclusive opportunities and benefits at TIFF for their film enthusiast cardholders.”
Visa Infinite and Visa Infinite Privilege cardholders will have early access to purchase individual tickets beginning August 30, 2017, before they go on sale to the general public on September 4, 2017. TIFF 2017 takes place in Toronto from September 7 to 17, 2017.
Visa Infinite cardholders have access to a number of one-of-a-kind experiences, including exceptional benefits at some of the world's finest hotels, exclusive access to dining and sports events and complimentary 24/7 concierge service. For more information about Visa Infinite please visit visainfinite.ca.