Marketing your business

There are a number of methods you can use to market your business, both online and offline.

Using marketing to reach your customers

Marketing is a broad topic. At its essence, you can think of marketing as speaking to consumers about your brand, your products, or the services you offer. Every point of contact with a consumer is a marketing opportunity. Your site, store, and business cards are all opportunities to let customers know what you have to offer.

Small business advertising

While marketing is an overall approach, advertising refers to the paid form of messaging designed to increase awareness and boost your sales.


Business solutions that can help get you started